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Articles

Why Protein?
Protein is one of the three “macronutrients” in the human diet. (The other two are fats and carbohydrates.) One major point of difference that sets proteins apart from the other macronutrients is that our bodies cannot completely synthesize proteins.

The Soy Health Claim
In October 1999 FDA approved a health claim that can be used on labels of soy-based foods to tout their heart-healthy benefits. The agency reviewed research from 27 studies that showed soy protein’s value in lowering levels of total cholesterol and low-density lipoprotein (LDL, or “Bad” cholesterol).

Time Release Protein
As mentioned, Whey Protein is absorbed very rapidly. Rapid absorption has its benefits as fast absorption is ideal in the morning, immediately following exercise, etc.

Teen Dietary Supplements
A common perception amongst consumers is that “dietary supplements are for active people only.” While that perception is very far from accurate, it does carry some weight in that active people burn more calories and utilize more nutrients through physical and mental exertion than sedentary people do.

Tips for Student Athletes
Few people in America are busier than today’s student-athlete. For many student-athletes, their sports/school commitments start at or before 6:00am and often don’t end until well past 6:00pm. If it’s game day, 2-3 hours can easily be added to the schedule.

Mental Preparation
You probably won’t develop Tiger’s Zen-like concentration over night, but here are some tips that will help you develop your mental readiness